I came to know this while creating a Google Analytics profile for one of my clients’ web site. Now if you create a new Google Analytics profile you get this message before profile creation:

(5M pageview cap per month for non AdWords advertisers.)

This is also mentioned under new terms and conditions:

2. FEES AND SERVICES . Subject to Section 15 herein, the Service is provided without charge to You for up to 5 million pageviews per month per account, and if You have an active Adwords campaign in good standing, the Service is provided without charge to You without a pageview limitation.
Google may change its fees and payment policies for the Service from time to time including but not limited to the addition of costs for geographic data, the importing of cost data from search engines, or other fees charged to Google or its wholly-owned subsidiaries by 3rd party vendors for the inclusion of data in the Service reports. The changes to the fees or payment policies are effective upon Your acceptance of such changes which will be posted at www.google.com/analytics (or such other URL Google may provide from time to time). Unless otherwise stated, all fees are quoted in U.S. Dollars. Any outstanding balance becomes immediately due and payable upon termination of this Agreement for any reason and any collection expenses (including attorneys’ fees) incurred by Google will be included in the amount owed, and may be charged to the credit card or other billing mechanism associated with your Adwords account.

The Section 15 Says:

15. TERM and TERMINATION . Either party to the Agreement may terminate it at any time and for any reason.
Upon any termination or expiration of this Agreement, Google will cease providing the Service, and You will delete all copies of Google Analytics’s UTM code from all Pages and certify thereto in writing to Google within three (3) business days of such termination. In the event of any termination (a) You will not be entitled to any refunds of any usage fees or any other fees, and (b) any (i) outstanding balance for Service rendered through the date of termination, and (ii) other unpaid payment obligations during the remainder of the Initial Term will be immediately due and payable in full and (c) all of Your historical report data will no longer be available to You unless a purchase or professional services agreement for the exchange and transfer of such data is entered into as a component of termination.

So now all online marketers need to be careful while using new Google Analytics accounts.